/ Field notes
Sales thinking.
Written like it's said.
Honest takes on pipeline, follow-up, sales leadership and the structural mistakes that quietly cost growing businesses revenue.
/ Sales hiring10 min read
Hiring a Salesperson Won't Magically Fix Sales
Hiring a salesperson feels like a sensible solution. But dropping one into a business with no process, no pipeline discipline and no follow-up rhythm usually creates a bigger mess, not a sales engine.
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/ CRM & process8 min read
A CRM Is Not a Sales System
Buying a CRM feels productive. It feels like the business is getting serious. But without a real process behind it, a CRM is just an expensive place to store confusion.
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/ Sales leadership9 min read
The Founder Sales Trap: Why Being the Best Closer in Your Business Can Hold You Back
Most founders are dangerous in a sales meeting — in a good way. But if every serious deal still needs you in the room, the business is not really scaling. It is just waiting for you to have time.
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